Product Strategy header
Product Strategy header
Product Strategy and Design

Planning and Designing Successful Products, New Value Streams and Lasting Value for Your Business.

Better Outcomes, Lasting Value

Rural Sourcing’s collaborative, outcome-based approach combines strategy, design and development to bring your ideas to reality.

We support you throughout your product’s lifecycle by first engaging a multi-disciplinary Agile team to deeply understand your idea or business problem. We then design the experience around the customer’s needs, implementing the supporting technology to deliver, execute, and release your product with confidence. We use a POC (Proof of Concept) / MVP (Minimum Viable Product) approach to getting a fast start, and we iterate from there to get to the best possible outcomes in the shortest amount of time.

The results are successful products quickly brought to market, new value streams and lasting value for your business.

how we work
We Help Define the 'Why, What and How' for Successful Products

Successful products sit at the intersection of a customer or market problem and the desired business outcome.  Product Strategy locates and defines that intersection.  Rural Sourcing brings product management, business analysis and design expertise to digital product development that helps clients decide why to build,  how to build, and what features are most important to bring the most value to the end user and the business.

Services
  • Product Management
    • Competitive Research & Market Analysis
    • Business Case & Go-to-Market Development
    • Product Vision Development
    • Value Hypothesis & Success Metrics
    • Product Strategy
    • Release Planning
  • Design
    • UX Strategy
    • Information Architecture
    • User Flows
    • Wireframing & Prototyping
    • Accessibility Analysis
    • User Interface Design
  • Business Analysis
    • Stakeholder Analysis
    • Workflow Analysis & Process Improvement
    • New Product/Project Inception
    • Product Backlog Creation & Management
    • Requirements Engineering
    • Process Optimization
trusted by great businesses to deliver big results
Featured Case Studies
Rural Sourcing Improves Speed-to-Market for SaaS Company via Product Modernization
Read MoreAbout Rural Sourcing Improves Speed-to-Market for SaaS Company via Product Modernization
Scum-as-a-Service
Innovative Software
Rural Sourcing Helps Innovative Software Company Modernize the Nursery Industry

This client sought to build a SaaS-based inventory replenishment system that would provide nurseries with advanced analytics and modern data visualization.

Read MoreAbout Rural Sourcing Helps Innovative Software Company Modernize the Nursery Industry
growth via API integration
SaaS Startup
SaaS Company Deploys Scrum-as-a-Service™ Team to Drive Growth via API Integrations

In order to maintain their market-leading position, and continue to grow and scale their core product, a fast-growing SaaS start-up required the development of key API integrations.

Read MoreAbout SaaS Company Deploys Scrum-as-a-Service™ Team to Drive Growth via API Integrations
Grocery Retailer Ensures Food Safety with Cloud-Based Food Traceability Application
Read MoreAbout Grocery Retailer Ensures Food Safety with Cloud-Based Food Traceability Application
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