Case Study

Innovation Leads to Dream Screen

dream screen

the challenge

A leading beverage distributor implemented SAP Sales Order functionality to manage a complex inside sales order entry process. They needed Rural Sourcing’s help to improve order efficiency to provide rapid access to data while interacting with customers over the phone.

Key Outcomes

increase in the retention of new hires within the first 90 days


reduction in order defects


reduction in call handling time


Rural Sourcing simplified the order entry process by enhancing the SAP sales order entry function to provide consolidated data from multiple systems to a single order screen – a “dream screen.”

The Dream Screen has really made a difference. We were able to reduce training by one day and had one of the highest quality months in the history of our customer care.

— Director, Customer Care, Beverage Distributor
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